France: Syndico becomes Hytera’s official distributor
Written by: Sam Fenwick | Published:

PMR resellers across France can now access Hytera’s full product portfolio from its distribution partner​ ​Syndico

Dijon-based Syndico France states that it offers the same service and support to resellers as Syndico does in the UK and claims that resellers working with it will benefit from:

  • Next day delivery anywhere in France on orders placed before 16:30 the day before, taken from its large stock holding in its 6,400 sq. ft. warehouse.
  • Lead generation to supply qualified leads to their dealer partners.
  • First class technical support where required.
  • An industry leading level of customer service.
  • Local account management in France, with a dedicated French speaking team.

In addition, Syndico does not sell to end users so it doesn’t compete with its reseller partners.

“We are incredibly proud of our growth and achievements to date and we look forward to working hard to build relationships and trust with new partners across France. We want to support resellers with the best product and best service in the industry to help them shine,” said Andrew Wilson, Syndico’s managing director.

“People frequently ask about the company name and how we arrived at ‘Syndico’. Simply, this is a shortened version of ‘Synchronised Distribution Company’. We realise that everything needs to be synchronised to work. We need the good will, skill, effort and contribution of everyone involved. Our customers, suppliers, investors and the Syndico team all need to be ‘Synced’ for the business to work. That’s what we aim for, and that’s what we think we have achieved.”

Robert Bosman, who has extensive knowledge and experience of the PMR industry, has joined Syndico France to provide sales support to dealers across France.

"Syndico’s appointment ensures we now have a dedicated authorised distributor to the trade in France, giving Hytera the coverage and our reseller partners the supply choice they demand from our brand", said Matthew Napier, sales director for Hytera.

In 2017, Hytera’s board of directors voted Syndico the Global Distributor of the Year for its dedication and support to reseller partners across sales, marketing and technical disciplines to help them grow their sales of Hytera products.

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