According to the company, Cook will head “global channel and distribution initiatives, [supporting] Ericsson’s recent investments and acquisitions to bring greater value to the enterprise market.”
The appointment follows the company’s announced strategy, offering “a comprehensive, secure wireless platform of choice for enterprise customers as they seamlessly adopt and scale cellular technology.”
Discussing the appointment, Mark Pugerude, Ericsson's head of global sales and support for enterprise wireless solutions, said: “Channel partners are key to driving the success of Ericsson’s enterprise strategy. I’m confident that Matt’s wealth of experience and leadership will not only strengthen our strong channel culture, but also create new opportunities for partners as Ericsson enters a new phase of enterprise growth and value creation.”
Cook said: “Ericsson has made significant investments in the enterprise sector and has now taken steps to consolidate those efforts into a unified strategy. To me, this presents an exceptional market opportunity for growth and collaboration.
“I can’t imagine a more opportune time to help advance this enterprise strategy and implement a streamlined approach to drive the continued success of Ericsson and its partners as a unified team."
Cook has previously held senior roles at CommVault, Armor Cloud, Ciena, and Cisco.
